
Robots.txt for AI Crawlers in 2026: Allow, Block, or Negotiate?
GPTBot, ClaudeBot, Google-Extended, PerplexityBot, OAI-SearchBot. Each does something different. Here's the framework for deciding what to allow and what to…
Deep dives into SEO, GEO, AI-powered marketing, and growth strategies that move the needle.

GPTBot, ClaudeBot, Google-Extended, PerplexityBot, OAI-SearchBot. Each does something different. Here's the framework for deciding what to allow and what to…

Prompt research vs keyword research with live June 2026 data: Google volumes vs AI assistant volumes, what tooling exists, and…

Wikipedia is the third most-cited domain in AI search, but most B2B brands do not qualify for an article. Here…

Voice search died around 2019. It is quietly back, with a vengeance. Here is how AI-native voice assistants are recreating…

Sessions and bounce rate tell you nothing about AI search performance. Here are the 7 metrics that reveal whether your…

Embeddings are how AI search actually decides what to retrieve. You don't need a PhD to understand the implications. Here's…

AI engines rebuild your topical map from internal links. A flat site is a half-translated brain. Here's the link architecture…

Reddit is the single most-cited domain across ChatGPT, Perplexity, and Google AI Overviews. Here's how to earn legitimate Reddit visibility…

ChatGPT search and Microsoft Copilot both lean on the Bing index, and Bing Webmaster Tools is the control panel for…

AI search is non-deterministic: the same prompt swung 32 visibility points between runs in our demo. The four metrics that…