keyword,vertical,search_volume,cpc_usd,top_of_page_bid_low,top_of_page_bid_high,competition_index,keyword_difficulty_semrush,aio_present_jul,aio_present_aug,aio_cited_domains_jul,aio_cited_domains_aug,cited_domains_retained,citation_retention_pct,first_organic_rank_jul,first_organic_rank_aug
car insurance quotes,Insurance & Finance,823000,159.69,54.33,160.66,43,87,True,True,6,5,2,33.3,2,1
cheap car insurance,Insurance & Finance,301000,99.37,37.54,109.14,88,82,False,True,0,9,,,1,2
best life insurance,Insurance & Finance,9900,30.75,10.25,35.31,72,69,True,True,10,6,2,20.0,2,3
home insurance quotes,Insurance & Finance,90500,162.04,52.05,160.74,58,77,False,True,0,7,,,1,2
best credit cards,Insurance & Finance,90500,14.04,4.38,17.7,73,82,True,True,7,10,2,28.6,2,2
balance transfer credit card,Insurance & Finance,90500,40.82,14.19,38.61,69,68,True,True,10,3,3,30.0,2,2
personal loan rates,Insurance & Finance,40500,22.15,4.18,21.45,55,80,True,True,2,6,1,50.0,2,2
best high yield savings account,Insurance & Finance,135000,13.05,3.45,16.07,74,53,True,True,10,7,4,40.0,2,2
mortgage rates today,Insurance & Finance,823000,4.55,1.35,3.85,42,95,True,True,8,6,2,25.0,2,2
refinance mortgage rates,Insurance & Finance,74000,19.72,4.8,18.8,74,81,True,True,8,2,1,12.5,2,2
best travel insurance,Insurance & Finance,14800,18.71,5.35,20.39,69,86,True,True,10,11,8,80.0,2,3
pet insurance quotes,Insurance & Finance,22200,46.23,15.8,42.06,44,88,False,True,0,10,,,1,1
term life insurance quotes,Insurance & Finance,49500,62.57,21.77,65.29,15,58,True,True,15,9,5,33.3,2,2
best auto insurance companies,Insurance & Finance,22200,65.5,17.85,102.44,71,41,True,True,6,4,2,33.3,2,2
small business insurance,Insurance & Finance,27100,88.45,28,97.99,60,72,False,False,0,0,,,1,1
best investment apps,Insurance & Finance,9900,12.28,3.71,20.64,70,38,True,True,6,9,4,66.7,2,2
best roth ira accounts,Insurance & Finance,18100,8.77,2.44,11.68,71,41,True,True,7,7,6,85.7,2,2
best online brokerage,Insurance & Finance,1000,11.91,2.77,21.44,41,42,True,True,4,5,3,75.0,2,2
health insurance plans,Insurance & Finance,673000,17.2,4.2,14.93,1,82,False,True,0,10,,,1,1
renters insurance quotes,Insurance & Finance,110000,43.6,16.21,38.13,34,83,False,True,0,10,,,1,1
weight loss medication,Healthcare,135000,29.03,9.38,37.22,100,78,True,True,21,5,3,14.3,3,2
best weight loss programs,Healthcare,6600,12.13,3.45,17.55,97,63,True,True,9,8,4,44.4,2,2
teeth whitening kit,Healthcare,12100,2.18,0.52,3,100,37,False,False,0,0,,,3,3
lasik eye surgery cost,Healthcare,40500,14.8,2.81,16.5,24,26,True,True,12,6,4,33.3,2,3
best hearing aids,Healthcare,18100,4.49,1.07,4.81,100,72,True,True,4,6,2,50.0,2,2
best mattress for back pain,Healthcare,33100,13.7,3.64,15.21,100,44,True,True,14,10,6,42.9,2,2
online therapy services,Healthcare,,,,,,50,True,True,8,11,5,62.5,2,2
telehealth appointment,Healthcare,,,,,,64,False,True,0,6,,,1,1
best multivitamin,Healthcare,9900,3.21,0.68,3.79,100,47,True,True,8,10,5,62.5,2,3
hair loss treatment,Healthcare,368000,17.19,4.23,21.11,22,68,True,True,16,8,5,31.2,3,2
invisalign cost,Healthcare,,,,,,61,True,True,8,11,4,50.0,2,2
dental implants cost,Healthcare,165000,16.46,3.14,17.45,24,45,True,True,10,6,3,30.0,3,3
best cpap machine,Healthcare,,,,,,27,True,True,4,5,2,50.0,2,2
knee replacement surgery cost,Healthcare,4400,5.26,1.29,4.3,8,23,True,True,8,9,6,75.0,2,3
allergy medicine,Healthcare,135000,1.26,1.26,2.97,100,63,True,True,9,4,2,22.2,2,3
blood pressure monitor,Healthcare,201000,1.94,0.37,2.8,100,70,False,False,0,0,,,3,1
best probiotics,Healthcare,22200,3.72,1.15,5.54,100,63,True,True,10,6,4,40.0,2,3
medical alert systems,Healthcare,12100,22.9,7.08,21.53,45,59,True,True,12,6,5,41.7,2,3
physical therapy near me,Healthcare,,,,,,54,False,False,0,0,,,5,5
best prenatal vitamins,Healthcare,60500,5.15,0.71,10.54,100,40,True,True,8,11,5,62.5,2,2
best project management software,B2B SaaS,3600,38.35,7.99,64.39,43,66,True,True,7,12,4,57.1,2,2
best crm software,B2B SaaS,4400,47.25,6.13,52.19,5,50,True,True,10,6,2,20.0,2,2
best email marketing software,B2B SaaS,390,137.38,30.78,91.31,15,52,False,True,0,6,,,1,2
best accounting software,B2B SaaS,1300,53.95,8.66,103.49,35,72,False,True,0,6,,,1,3
best hr software,B2B SaaS,880,150.48,18.95,135.42,6,29,True,True,8,5,2,25.0,2,2
best help desk software,B2B SaaS,720,146.4,33.8,98.57,4,42,True,True,5,4,2,40.0,2,2
best video conferencing software,B2B SaaS,260,14.66,5.76,34.62,9,40,True,True,10,8,3,30.0,2,2
best password manager,B2B SaaS,14800,7.22,1.71,8.08,54,56,True,True,12,6,5,41.7,2,2
best business vpn,B2B SaaS,,,,,,59,True,True,9,5,3,33.3,1,2
best cloud storage,B2B SaaS,3600,9.98,1.87,12.29,38,46,True,True,5,14,3,60.0,2,2
best website builder,B2B SaaS,12100,31.62,6.59,37.41,63,50,True,True,5,5,3,60.0,2,2
best ecommerce platform,B2B SaaS,1000,15.91,3.41,22.4,38,33,True,True,6,8,5,83.3,2,2
best payroll software,B2B SaaS,720,77.37,18.8,124.5,16,48,True,True,9,8,2,22.2,2,2
best erp software,B2B SaaS,1000,37.2,5.01,53.72,34,39,False,True,0,10,,,1,2
best marketing automation software,B2B SaaS,170,131.69,28.29,100,1,47,True,True,10,8,0,0.0,2,2
best live chat software,B2B SaaS,260,144.1,8.53,112.61,5,30,True,True,7,6,3,42.9,2,2
best survey tools,B2B SaaS,260,18.05,6.86,35.34,48,40,True,True,12,9,6,50.0,2,2
best applicant tracking system,B2B SaaS,590,205.06,18.82,191.09,18,46,True,True,7,5,1,14.3,2,2
best expense management software,B2B SaaS,480,141.18,21.2,139.17,3,33,True,True,10,5,3,30.0,2,2
best time tracking software,B2B SaaS,390,69.45,11.52,78,13,55,True,True,9,5,5,55.6,2,2
best espresso machine,Retail & Ecommerce,33100,1.51,0.45,1.65,100,32,True,True,12,9,5,41.7,2,2
best robot vacuum,Retail & Ecommerce,60500,3.16,0.85,3.03,100,58,True,True,7,4,2,28.6,2,2
best air fryer,Retail & Ecommerce,74000,1.26,0.37,0.97,100,51,True,True,15,9,4,26.7,2,2
best office chair,Retail & Ecommerce,33100,4.38,0.67,5,100,48,True,True,10,8,3,30.0,2,2
best standing desk,Retail & Ecommerce,9900,7.78,1.54,9.41,100,51,True,True,8,6,3,37.5,2,1
best mattress,Retail & Ecommerce,74000,14.78,3.55,16.25,100,49,True,True,5,5,1,20.0,2,2
best running shoes,Retail & Ecommerce,60500,1.36,0.22,2.18,100,40,True,True,4,6,2,50.0,2,2
best noise cancelling headphones,Retail & Ecommerce,49500,1.47,0.3,2.24,100,40,True,True,12,7,4,33.3,2,2
best electric toothbrush,Retail & Ecommerce,74000,1.83,0.39,1.94,100,45,True,True,10,7,3,30.0,2,2
best air purifier,Retail & Ecommerce,49500,3.21,0.71,3.4,100,61,True,False,6,0,,,2,1
best coffee maker,Retail & Ecommerce,40500,1.03,0.3,0.63,100,50,True,True,13,7,3,23.1,2,2
best gaming laptop,Retail & Ecommerce,110000,1.42,0.42,1.44,26,67,True,True,9,10,5,55.6,2,2
best smartwatch,Retail & Ecommerce,9900,1.71,0.32,3.18,100,54,True,True,5,7,3,60.0,2,2
best blender,Retail & Ecommerce,22200,1.3,0.42,0.97,100,52,True,True,12,5,3,25.0,2,2
best cordless vacuum,Retail & Ecommerce,40500,2.54,0.73,3.11,100,59,True,False,10,0,,,2,1
best mattress topper,Retail & Ecommerce,27100,4.89,0.82,4.73,100,44,True,True,7,4,3,42.9,2,2
best portable charger,Retail & Ecommerce,14800,1.12,0.34,0.86,100,57,True,True,10,7,2,20.0,2,2
best wireless earbuds,Retail & Ecommerce,33100,1.32,0.31,1.61,100,59,True,True,10,7,2,20.0,2,2
best pressure washer,Retail & Ecommerce,18100,1.25,0.36,1.15,100,69,True,True,7,7,4,57.1,2,2
best dishwasher,Retail & Ecommerce,27100,1.35,0.24,2.7,100,44,True,True,6,6,4,66.7,2,2
best travel credit cards,Travel,110000,19.09,5,22.85,76,62,True,True,14,9,6,42.9,2,2
cheap flights,Travel,4090000,1.89,0.5,1.5,13,100,False,False,0,0,,,1,1
best hotels in paris,Travel,12100,3.32,0.79,4.62,100,59,False,False,0,0,,,2,2
best all inclusive resorts,Travel,33100,2.13,0.49,2.31,46,45,True,True,11,3,1,9.1,2,2
car rental deals,Travel,60500,4.24,1.33,3.98,69,76,True,True,15,8,6,40.0,1,1
cheap vacation packages,Travel,14800,2.07,0.57,2.17,68,78,False,True,0,10,,,1,1
best cruise lines,Travel,40500,3.17,0.57,4.16,53,27,True,True,4,10,4,100.0,3,3
best travel rewards programs,Travel,260,4.73,1.58,10.09,25,40,True,True,12,8,3,25.0,2,2
best airline miles credit card,Travel,14800,21.35,4.94,24.93,72,67,True,True,9,10,5,55.6,2,2
disney world tickets,Travel,673000,0.55,0.16,1.37,35,82,False,False,0,0,,,1,1
best hotel booking site,Travel,12100,7.04,2.45,7.01,70,100,True,True,16,5,0,0.0,2,2
europe vacation packages,Travel,1600,6.91,1.88,7.24,60,35,True,True,13,13,3,23.1,1,1
best beach destinations,Travel,880,1.13,0.05,2.13,28,27,True,True,5,8,1,20.0,2,2
luxury hotels,Travel,201000,1.53,0.94,3.28,4,63,True,True,9,8,2,22.2,3,4
best travel backpack,Travel,33100,1.46,0.34,1.08,100,43,False,True,0,6,,,1,1
airport lounge access,Travel,5400,5,1.1,7.84,49,64,True,True,6,11,4,66.7,2,2
best travel apps,Travel,1900,4.53,1.49,6.03,41,31,True,True,10,7,5,50.0,2,2
national park tours,Travel,1600,3.09,0.77,3.01,62,30,True,True,10,6,4,40.0,2,1
best places to visit,Travel,8100,0.83,0.04,1.25,51,49,True,True,1,2,1,100.0,2,2
cheap all inclusive vacations,Travel,6600,1.86,0.47,1.73,69,63,True,True,8,8,0,0.0,2,1
personal injury lawyer,Legal,201000,176.26,56.43,294.52,14,42,False,False,0,0,,,5,5
car accident lawyer,Legal,,,,,,53,False,False,0,0,,,5,5
best llc service,Legal,1300,69.84,13.79,75.58,56,23,False,True,0,7,,,3,2
divorce lawyer cost,Legal,2400,11.33,1.96,14.98,41,12,True,True,7,7,5,71.4,2,2
estate planning attorney,Legal,368000,6.81,3.05,17.58,3,20,True,False,11,0,,,2,5
dui lawyer,Legal,135000,69.03,16.89,134.7,6,27,False,False,0,0,,,6,6
workers compensation lawyer,Legal,165000,94.35,14.42,110.87,19,26,False,False,0,0,,,5,5
best online will service,Legal,210,11.91,2.13,22.17,62,48,True,True,6,7,4,66.7,2,2
trademark registration service,Legal,390,28.23,8.55,41,38,34,True,True,9,6,2,22.2,2,2
business formation service,Legal,6600,55.76,15.93,60.44,3,53,True,True,8,10,2,25.0,2,2
immigration lawyer,Legal,135000,15.77,5.57,22,22,43,False,False,0,0,,,6,5
bankruptcy lawyer,Legal,,,,,,52,False,False,0,0,,,5,5
medical malpractice lawyer,Legal,135000,45.87,4.15,28.65,10,38,False,False,0,0,,,5,5
employment lawyer,Legal,135000,34.05,2.5,13.73,15,32,True,False,10,0,,,6,5
best legalzoom alternative,Legal,,,,,,,True,True,12,6,4,33.3,2,2
patent attorney,Legal,33100,43.75,9.44,38,9,43,False,True,0,7,,,1,6
real estate attorney,Legal,49500,12.35,2.48,11.3,23,25,False,False,0,0,,,5,5
wrongful termination lawyer,Legal,60500,33.36,2.26,17.63,46,24,False,False,0,0,,,5,5
how to file a class action lawsuit,Legal,1600,30.71,2.87,13.44,42,26,True,True,13,6,3,23.1,2,2
contract lawyer,Legal,90500,17.18,2.97,19,2,26,True,True,20,7,3,15.0,6,6
best home warranty,Home Services,4400,46.76,14.84,54.94,70,35,False,True,0,6,,,1,2
solar panel cost,Home Services,18100,7.62,1.99,10.01,93,54,False,True,0,10,,,1,3
hvac replacement cost,Home Services,6600,13.26,3.08,16.75,69,38,True,True,10,9,5,50.0,2,2
roof replacement cost,Home Services,18100,19.97,4.9,23.32,50,25,True,True,10,5,4,40.0,2,2
best pest control services,Home Services,390,12.81,5.43,34.8,56,43,False,False,0,0,,,5,5
best home security system,Home Services,33100,30.22,8.4,44.61,100,58,True,True,7,3,3,42.9,2,2
house cleaning services,Home Services,90500,11.54,3.92,15.01,21,48,False,False,0,0,,,4,5
gutter installation cost,Home Services,14800,21.71,5.66,39.41,39,22,True,True,10,6,2,20.0,2,2
window replacement cost,Home Services,22200,21.18,5.26,26.77,59,34,True,True,11,9,4,36.4,2,2
plumber near me,Home Services,823000,38.8,10.01,80.29,62,54,False,False,0,0,,,5,5
best moving companies,Home Services,8100,29.69,10.83,47.34,95,33,True,False,7,0,,,2,1
lawn care services,Home Services,110000,10.78,3.84,14.75,9,62,False,False,0,0,,,6,5
water heater replacement cost,Home Services,40500,15.12,2.51,19.18,74,30,False,True,0,11,,,1,3
kitchen remodel cost,Home Services,22200,10.06,2.23,10.14,26,50,True,True,8,13,3,37.5,2,2
foundation repair cost,Home Services,8100,24.91,4.42,31.69,48,29,True,True,10,8,5,50.0,2,3
tree removal cost,Home Services,9900,9.93,2.28,9.97,57,25,True,True,6,5,2,33.3,3,3
garage door repair,Home Services,246000,52.75,19.04,85.52,34,64,False,False,0,0,,,5,5
best internet providers,Home Services,9900,17.94,4.18,21.97,60,42,True,True,3,6,2,66.7,2,2
junk removal services,Home Services,49500,14.46,3.5,18.96,12,41,False,False,0,0,,,5,5
bathroom remodel cost,Home Services,33100,18.8,3.98,21.45,35,55,True,True,7,4,4,57.1,2,2
best online mba,Education,1900,18.06,5.45,27.86,60,58,False,False,0,0,,,1,1
online college degrees,Education,2400,88.58,20.12,80.48,37,77,True,True,9,9,3,33.3,2,2
best coding bootcamp,Education,170,11.12,3.68,11.98,53,45,False,True,0,3,,,1,2
best language learning app,Education,2900,5.14,1.75,8.49,62,42,True,True,9,3,3,33.3,2,2
project management certification,Education,49500,16.24,3.98,18.25,74,54,True,True,14,11,6,42.9,2,2
best online courses,Education,880,18.09,3.42,27.19,32,61,True,True,12,7,4,33.3,2,2
data science bootcamp,Education,2900,11.77,3.38,12.48,25,59,False,True,0,0,,,1,1
best mba programs,Education,4400,13.7,4.08,21.93,39,74,False,False,0,0,,,1,1
online nursing programs,Education,33100,54.95,12.26,61.04,56,41,True,True,9,9,6,66.7,2,2
best test prep,Education,50,,4.48,41.8,13,83,True,True,9,6,4,44.4,2,2
cybersecurity certification,Education,14800,28.06,5.42,29.57,70,46,True,True,15,10,6,40.0,2,2
online masters degree,Education,1900,42.91,11.74,45,32,53,True,True,8,8,3,37.5,2,1
best college for computer science,Education,,,,,,,True,True,6,11,4,66.7,2,2
google career certificates,Education,33100,5.73,1.88,9,10,49,False,False,0,0,,,1,1
best online tutoring,Education,210,15.89,4.23,18.87,59,60,True,True,6,5,3,50.0,2,2
cpa exam prep,Education,1900,14.73,4.93,16.89,28,69,False,True,0,6,,,1,2
best pmp certification course,Education,50,12.58,5.11,21.63,73,50,True,True,14,9,2,14.3,2,2
executive education programs,Education,480,24.79,7.51,27.62,26,80,True,False,9,0,,,2,1
online psychology degree,Education,4400,108.33,37.98,101,52,46,True,True,13,5,2,15.4,1,2
best study apps,Education,2400,4.68,1.15,4.58,16,41,True,True,11,10,5,45.5,2,2